What am I particularly opinionated about today?
Mostly the total lack of interest I get from site owners who advertise. I send email like:
"Hello. I run a business and I would like to purchase a banner ad on your site. I notice you have ads up there already in the format of blah-blah and I have an ad formatted and ready to go. Please quote me on running a campaign for 15 days, include your CPM, and if you have stats on your site please include those too."
Lets pretend you run a site, and you sell a service. Somebody walks in and says "I have shopped around and chosen you. Here is a pile of cash." What is your response to this?
Thats right! You ask them to leave, because you don't want their money. Your bills pay themselves and you are independently wealthy, so why would you care about somebody who wants to pay you for the service that you sell and currently run a business to promote?
Sarcasm aside, that's the general response of many of the advertisers I am trying to buy space from. Project Wonderful has been nothing but wonderful. They are slow as crap and their website takes an age to load, but the prices are low and the impressions are high, so who can argue?
I can. Once you have run an ad on there for about two months you realize that the 500 hits a day that most sites get are the same 500 people day in, day out. Running an ad there for more than a few days every month or so is not going to get great response.
So off I go to various big traffic sites like Casino City where they rate lots of online Skill Game sites, as well as our less savory relatives: the gambling establishments.
Getting on their directory is easy, but getting them to return a phone call or email me a rate sheet has been a struggle I have been fighting with for over a month.
I gave up today. I sent an email to their ad rep basically stating that since they are clearly kajillionaires who don't need any more customers to toss cash at them I will be moving on and not inconveniencing them with my patronage. How dare I try to buy an ad from a website whose entire reason for existence is to sell ads?
I'm nervy like that.
Mostly though, I'm seeing that webcomics don't have the high returns on a product of the type that I have here. I need to find someplace else to put up my name... Maybe I'll tattoo it on the foreheads of sleeping hobos! I hear thats pretty cost effective.
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